NEWS
January brings stability, slight rise in willingness to buy
The New Year has changed little in Poland’s national mood. While the Ipsos Consumer Confidence Index increased somewhat, it’s still too soon to speak of any clear-cut reversal of the downward trend that began back in November 2011. The Index remains in the doldrums at 77 points, though it recorded a month-on-month change of +1 point.
New Structure of Ipsos in Poland
Ipsos in Poland, after merging with Synovate, has rebuilt its internal structure.
It reflects the organization of the entire Ipsos Group. The officers managing the merged company come from both of the original companies.
IPSOS IN POLAND
We are part of the international research group Ipsos, present in 84 countries around the world.
We support our clients in their success by helping them solve their marketing problems and take the right decisions. We work with the FMCG, telecoms, media, advertising, fuels, pharmaceutics, motoring, banking and financial sectors as well as public institutions.
