Languages


March slippage

30-03-2010

Following the recent growth in optimism, consumer moods deteriorated slightly in March. The Consumer Confidence Index (CCI) currently stands at 90.8 points, a drop of 2 points on February’s level. However, this result is still a massive 24 points above that of the previous March (then only 67.2 points), which was the lowest CCI result since May 1992.

Although the current decline is not that substantial, it is reflected in all component CCI indices. The biggest fall was noted in expectations regarding change in the country’s economic situation and in consumers’ households over the coming 12 months (-4 points).

A distinct drop was also noted in assessment of the economic climate (-3 points), which is currently at 81.5 points. The lower score for this index is largely due to pessimistic expectations in regard to the future. On the other hand, the assessment of the country’s economic situation over the past year has only changed slightly (a drop of only 0.5 points since February).
Poles are increasingly worried in particular about rising unemployment – with as many as 43% of Polish consumers believing jobless numbers will swell during the next 12 months (6% more than in February). This is a return to the level in January this year. The rise in concern was greatest among consumers in a worse financial or occupational situation, i.e. those with household per capita income below 50% of the average and the unemployed.

The poorer ratings for consumers’ financial situation in their households, and especially in regard to the future, were also reflected in a slip in consumers’ willingness to buy, as confirmed by retail sales results in February (according to the Central Statistical Office). This may derive from consumers being more worried about their income due to the perceived risk of losing their jobs.

» see the graph

The CCI Consumer Confidence Index can take a value of from 0 to 200 points. The latest survey is based on the findings of a survey conducted between 4and 14 March 2010 on a representative random-quota sample of 1008 Poles aged 15 and above.


WOK-eng

  • The Consumer Confidence Index (CCI) and its components

The Consumer Confidence Index (Polish acronym: WOK) is based on questions placed in a monthly survey that has been conducted since December 1991. The population studied are inhabitants of Poland age 15 or over. The survey is conducted on a representative sample of 1000 persons.